lunes, 20 de agosto de 2012

Chicago apuesta por anuncios de radio específicos para cada estado

(Foto: AP)


A series of radio ads from President Barack Obama's re-election campaign are set to hit battleground states Monday, with each spot tied to local concerns facing voters in each state.

Florida's spot focuses on Medicare, blasting Obama's rivals Mitt Romney and Paul Ryan for proposing a plan that would allow private insurers to compete with traditional Medicare on an exchange.

(...) Other states' radio ads spotlight different issues. In Iowa, clean energy is the focus. Obama slammed Romney for his stance on wind energy when he campaigned in Iowa at the beginning of last week.

Nevada voters will hear radio spots focusing on housing, and in New Hampshire – where Romney and Ryan are campaigning Monday – Obama's campaign is running spots hitting the Republican ticket for their position on federally subsidized Pell Grants for higher education.

Other battleground states in the Obama radio buy include North Carolina, where veterans' support services are the focus; Ohio, whose ad also hits Romney and Ryan for their position on Pell Grants; and Virginia, where ads will run focusing on road and infrastructure projects.

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